PROFIL PRACOWNIKA: Kinga Stopczyńska
SCIENTIFIC AND SOCIAL MEDIA PROFILES
POSITION DESCRIPTION
- Member of the Group of Experts at the Faculty of Management.
- Author of several dozen publications in the field of marketing communication, including social media, incl. books "Influencer marketing in the era of new media" and "Creating a brand image with the use of modern forms of communication. Second edition updated ”.
- A business practitioner with many years of experience in working with leading brands and media.
- An expert in the field of social media and crisis PR.
- Conducts projects in the field of Public Relations, Social Media, Influencer Marketing, Branding and Design Marketing on the Polish and international market.
- A trainer in the field of broadly understood marketing communication and social media.
- The head and co-founder of the only Polish field of study "Digital Communication and Social media for management" conducted in English at the Faculty of Management, University of Lodz.
- Nominated in the plebiscite of the Polska Press Group "Personality of the Year 2020" of the Lodz region in the field of Science
- Winner of the Rector of the University of Lodz Award for teaching achievements (2022)
- Winner of the Team Award of the Rector of the University of Lodz for the textbook "Creating and implementing enterprise marketing strategies. Case studies" (2017)
INTERESTS
- social media
- influncer marketing
- customer behaviour
- design
- fashion PR
CONTACT DETAILS AND OFFICE HOURS
phone: 42-635-52-05
phone: 42-635-52-04
Office hours
thursday: 11:00-12:00 All student matters (e.g. IOS, any other questions or problems) are dealt with only during consultations - please send a request to join the CONSULTATIONS Team for at least 48 hours before consultation. I invite you to consultations on Teams >> bit.ly/konsultacje_dr_kingastopczynska. Each student who takes classes with me in the summer semester received an e-mail regarding the details of the consultation at the beginning of the semester.
sunday: 15:00-16:00 All student matters (e.g. IOS, any other questions or problems) are dealt with only during consultations.I invite you to consultations on Teams >> bit.ly/konsultacje_dr_kingastopczynska